The Entrepreneur's Guide to Email Marketing & Mailchimp - Udemy

Sara Graham is an entrepreneur at heart, but her formal title is 'brand and communications consultant'. With 16 years of real world experience, she's built successful brands from scratch, honed her copywriting skills as an editor-in-chief, and now works with entrepreneurs and startup businesses to establish a strong online presence.

Sara got her start in email marketing 8 years ago when she was hired to create content for a Fortune 500 company's monthly newsletters. She then went on to develop email campaigns for many small businesses around the globe.

Using her extensive brand development knowledge, copywriting skills, and the latest Mailchimp features, Sara guides you through the process of creating email marketing campaigns that are not only perfectly aligned with your unique brand, but emails that your subscribers want to open, read and click!

By the end of this 8-part training, you will be able to confidently send your first click-worthy campaign, understand reports, and gain solid understanding of how to build an automated email campaign around your lead magnet.