Facebook Content Marketing for Travel: Strategies that Work - Udemy

You will expect to learn:

1. Tips on how to best manage your Facebook content and calendar (using travel/ hotel brands case study)

2. Dos and Don'ts : What works and what doesn't

3. How to better utilize Facebook Advertising/ Facebook Business Manager to drive web traffic (using audience network, look-alike audience, demographic and key market or country segmentation)

4. How to gather the best variety of content and engage your Facebook fans/ users properly through A/B testing (likes/ shares/ comments)

5. How to optimize your campaign for better results (remarketing/ testing)

5. Concrete and relevant examples and case studies based on Maldives travel brands

6. Deep dive into the best social media marketing strategies adapted by Maldives luxury hotels